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What (who) is LGBT-Marketing - definition
LGBT-Marketing
LGBT-Marketing umfasst alle Marketing-Maßnahmen, die sich an die Zielgruppe LGBT – insbesondere lesbische und schwule Konsumenten – richtet. Solches Marketing kann aus Werbung mit Zielgruppen-spezifischen Inhalten bestehen, oder entsprechende Werbeträger wie Szene-Magazine nutzen.
